Misinformation about scientific topics, including falsehoods such as vaccines cause autism and climate change being an entirely natural phenomenon, is an issue scientists have been discussing more and more. Widespread misinformation can lead to confusion about public health and environmental issues and can hinder those working to solve societal problems.
As an environmental social scientist who researches how science can have an impact on society, I seek effective ways to address misinformation.
There are many approaches that can work to some extent: for example, counteracting erroneous information with statements about scientific topics based on quality research that convey that the majority of experts agree, and “inoculating” people by preparing them to spot the fallacies in misinformation before they are first exposed to it.